Quick Answer
Pre-dispute alerts rising means customer dissatisfaction is already reaching the bank path, even if full chargebacks have not yet landed.
What Stripe Is Likely Comparing
- alert growth vs complaint and refund behavior
- alert cohorts vs product, traffic source, or descriptor issues
- alert resolution speed vs later dispute conversion
Operational Fix Sequence
- Treat alerts as early disputes, not minor warnings.
- Identify the cohort generating them.
- Fix the customer-surprise point immediately.